Full Job Description
Position: Digital Content Strategist
Company Overview
At Innovate Corp, we believe that great stories connect people, brands, and communities. As one of the leading digital marketing companies in the heart of South Dakota, we are dedicated to crafting compelling narratives that engage audiences and inspire action. Our headquarters in Pierre is a hub of creativity and innovation, where talented individuals come together to set new benchmarks in the digital landscape.
Why Work with Us?
Being a top revenue company with a diverse portfolio, Innovate Corp values the contributions of each team member. We pride ourselves on a culture of collaboration, innovation, and personal growth. Joining our company means you'll be empowered to make an impact and develop your career in an environment that promotes learning and exploration.
Your Role
As a Digital Content Strategist, you will play a pivotal role in shaping our digital content strategy. You will work closely with our marketing and product teams to create, curate, and manage impactful content that resonates with our audience. Your expertise in digital trends and audience engagement will help us to drive traffic, increase conversions, and elevate our brand's presence.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that align with our overall marketing objectives.
- Conduct in-depth audience research to fulfill the content needs and preferences of our target demographics in South Dakota and beyond.
- Collaborate with creative teams and other stakeholders to produce engaging content that includes blog posts, videos, infographics, and social media posts.
- Utilize SEO best practices to optimize all digital content, ensuring it is discoverable across various platforms and search engines.
- Analyze content performance metrics and use data-driven insights to adapt and enhance our strategies effectively.
- Create content calendars and manage the content distribution process to ensure timely delivery of compelling narratives.
- Stay updated on industry trends, competitors, and emerging digital technologies to maintain a cutting edge in content marketing.
- Provide guidance and training to junior content creators and interns, helping them hone their skills.
Qualifications
To succeed in this position, you will need:
- A Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- At least 3 years of experience in digital content strategy, with proven results in driving engagement and conversions.
- Strong understanding of SEO, SEM, and analytics tools like Google Analytics.
- Exceptional writing, editing, and storytelling skills with a keen eye for detail.
- Familiarity with content management systems (CMS) and social media platforms.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
- Outstanding communication skills, both verbal and written.
- A passion for digital marketing and a proactive approach to innovation.
What We Offer
At Innovate Corp, we care about our team's wellbeing and professional growth. We offer:
- Competitive salary and performance-based bonuses.
- Comprehensive benefits package including health, dental, and vision insurance.
- Generous paid time off and holidays, including a unique company-wide innovation week.
- Opportunities for personal and professional development through workshops, conferences, and training programs.
- A dynamic office environment fostering teamwork, creativity, and forward-thinking.
- Flexible work options and the possibility of remote work arrangements.
- A vibrant company culture that prioritizes employee satisfaction and community engagement.
Our Location
Pierre, the capital city of South Dakota, is a vibrant community with a rich history and a welcoming atmosphere. Known for its stunning landscapes, outdoor recreational opportunities, and friendly residents, Pierre provides a unique blend of city living and rural charm. Here, you can explore the beauty of the Missouri River, enjoy local festivals, or participate in a variety of community events. When you join Innovate Corp, you’re not just making a career move—you’re becoming part of a strong, supportive community.
How to Apply
If you are ready to take the next step in your career and join a team that values creativity, innovation, and collaboration, we want to hear from you! Please submit your resume and a cover letter that outlines your relevant experience and why you believe you would be a great fit for our team here at Innovate Corp.
Join us as we continue to redefine the digital marketing landscape and make a difference in our communities. Together, let's create powerful stories that inspire action!
Innovate Corp is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from candidates of all backgrounds and experiences.
Your Future Awaits
Transform your passion for digital content into a fulfilling career as a Digital Content Strategist with Innovate Corp. Apply today and embark on a journey towards innovation and professional growth!